we help you become a favorite locale

beyond heads in beds and butts in seats,

learn how

Hi, I'm Jen!

Founder and lead strategist at Locale studio

I've spent 15 years working in marketing and events with a focus on festivals, impact campaigns, cultural destinations, travel, nonprofits, and more.

Now,  I bring my career expertise together with my love of travel to help tourism and culture brands make become a favorite online and in-person.

As a former digital nomad and part-time vanlifer, I've traveled full-time and lived in 10 different places over the years. These days, I bring my diverse, location-indpendent perfepctive projects where strategy meets story.

My Work Includes

My Work Includes

My Work Includes

My Work Includes

My Work Includes

Our marketing and design services help support your in-house teams to uplevel your digital footprint, publish more content, and refine your tactics to build a community that keeps coming back for more.

Where story meets strategy and keeps people coming back.

Marketing and Design Services

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Are you Ready to launch a new site but don't want to wait months and months to make it happen? We totally understand that frustration! Which is why we created the website weekend! In the same time it takes to go a short weekend getaway, we will design and launch your brand new website.

Website weekender

Featured Service

What platforms
do you work with?

For our website weekender, we create sites on either Showit or Squarespace. Depending on your business needs and overall vision, we can help you decide which option is best for you.

It really only takes a weekend! We'll kick things off Thursday afternoon, start working bright and early on Friday, and then by end of day Monday your website will be ready to go.

Will it really only take a weekend?

In this timeframe, we can typically finalize 5-7 pages depending on complexity and the amount of content they need. If your site needs more than that, you can add on additional days to add more pages after this initial weekend!

How many pages will by site be

Our quarterly content retainer includes 3 month content sprints complete with content strategy, keyword research, weekly blog posts, and guidance for repurposing across other channels.

quarterly content strategy retainer

The locale lab

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Reserve our time for one day or a Friday-Monday window to get a lot done in a dedicated amount of time. These are a choose your own adventure kind of service and we decide together what deliverables best fit your needs and time slot. 

Choose your own adventure: the weekender or day trip

dedicated intensives

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Let us help you streamline your social processes by providing content calendars, repurposing guidance, UGC strategy, or Pinterest management.

pinterest, UGC, & content repurposing

social support

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 BRAND NEW ON THE BLOG  BRAND NEW ON THE BLOG BRAND NEW ON THE BLOG  BRAND NEW ON THE BLOG

Coming soon!

The General Store

templates & Resources

The Brand Stand

semi-custom brand suite

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